Toby Gard Games
Game Consultancy
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Marketing Images

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I have always been interested in creating messages through images. Over the years I have concepted a variety of marketing images for the games I’ve been involved with, from the box cover of the original Tomb Raider game (in europe at least) to the magazine covers for Tomb Raider Anniversary.

Presented here are some of my sketches along with the hi-res artwork they turned into (along with a few that never made it.)

Hopefully they will offer some insight into how to (and how not to) go about making an image for marketing.